In the contemporary business environment, where customer experience often dictates success, the use of mystery shoppers has emerged as a critical strategy for organizations aiming to optimize their operations. This practice not only enhances customer satisfaction but also promotes efficiency and effectiveness in service delivery. By employing mystery shoppers, businesses can gather valuable insights into […]
Tag: customer experience in nigeria
How Voice of Customer Unearths Customer Needs
The degree to which brands met customer expectations, how customers understand brand presentations, and ultimately customers’ suggestions for product improvement. Customers remain the best adviser for a company’s product or service improvement as they express their expectations of how a product or service be packaged, presented, and tasted, customer have a variety of experiences that […]
Why Customers Compare Experience Across All Industry
Customers expect an excellent customer experience regardless of the industry they are transacting with, customer are not comparing their experience with one channel to another channel, they are comparing it to the last experience they had, more so comparing brands that are not related, such as comparing google service with Mercedes Benz, comparing service to […]
Nigeria Deserve Better Services and Good Products
There is no gain in saying all Nigerians experienced poor customer service at one time or the other, the issue can be small like waiting in a long queue or bigger such as receiving a completely different service than expected, whatever the case, negative experiences leave us deeply unsatisfied and hesitant to use the same […]
Yoruba, Hausa, Igbo Culture and Customer Experience in Nigeria
Culture can be seen as the social behaviour of a particular people in any society, this reflects in the attitude, customs and ideas of the people with their culture, x-raying the three dominant cultures among over two hundred and fifty cultures and tribes in Nigeria, you will agree and reckon with Owambe that can be referred […]
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