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Mystery shopping is a service which provides businesses the opportunity to obtain independent, non-biased evaluation of their business practices, service delivery, employee behaviour, etc, through an external party. Some other tags for mystery shopping include secret shopping, secret performance evaluation, service check and front line evaluation. Mystery shoppers perform specific tasks such as purchasing a […]

Mystery shopping, The term “mystery shopping” was coined in the 40’s, and it use by Market research companies. Mystery shopping is also known as secret shopping, it is the method by which an organisation evaluates its employees to establish service quality monitoring, there are different method to monitor and evaluate service delivery, the most used […]